Business coaching is a process used to take a business from where it is now to where the business owner wants it to be. A business coach will assist and guide the business owner in growing their business by helping them clarify the vision of their business and how it fits in with their personal goals. Fitting the business vision in with the business owner’s personal goals is a step that is often missed by most business coaches, who often only focus on the business goals. In so doing, they are omitting the goals of the business owner altogether.
Eugene van der Merwe:
My coaching career started when I helped friends and family members achieve the same success in their businesses as I achieved in mine. I started coaching Entrepreneurs in 2013, after finding that I have a passion and skill for business coaching. I pursued my professional qualification through SA Business Coaches and ICR, with more than 300 hours of training and coaching. I specialise in coaching Entrepreneurs in Technology and C Level Executives.
While showing, telling and teaching have a legitimate role in business situations, coaching is a collaborate, mutual and interactive process. In which I assist you in finding your own answers. Truly effective coaching is a process of mutual discovery, which creates an environment that enables the meeting of business challenges, fostering innovations and enhances overall development. The tools of the coaching process (dialogue; goal setting; feedback; advice and encouragement) are used in a customised, innovative manner.
Eugene Van Der Merwe
Contact no: +27 (0) 82 834 5299